Archive for the ‘e-business’ Category

Android market’s business model’s table

February 19, 2011 Leave a comment

Android Market’s business model
Strategic partners Key Activities Value Proposition Customer Relationship Customer segment
Google Checkout, Individual developers, HTC, Sony Promotion of the Android platform, Distribution of the android applications of individual delopers Instant android apps’ search and installation anywhere Platform that supports communication between end user and individual developer Users of expensive devices which try to compete iPhone

Key Resources

Distribution Channels

Users of cheap devices, who want to add some value using applications
Search engine
Brand name
Android based devices and any other device that has access to the Web Users of tablets which want to compete iPad
Cost Revenues
Hosting and maintaintance of the e-marketplace Subscription fees of the individual developers, commission for each sold application

PS: Everything that is described is just personal assumptions

Categories: e-business, MBIT